Toy Tests

Reporter: Georgia Main

Eight year old Tara Muscatello and nine year old Nathan De Niese are toyologists. They've been headhunted from around the country for their skills in product development, evaluating and advising on what's hot.

Mattel's Meaghan Ray says there's nothing quite like the very honest insights of your target market and she rewards her pint sized employees very well. "For the 12 month period they get free toys sent to their home every month and all they have to do is tell us what they like about them -- that's pretty good. They get to check out all the toys well ahead of it hitting the shelves", Meaghan said.

After some serious scientific testing, these toyologists have ranked the top toys for Christmas.


The Dr Bones Color Lab Play Set -- RRP $69.99

The World Wrestling Entertainment Money in the Bank Ring -- RRP $79.99 (ring) and RRP $34.99 (figures)

The Red Rover Game -- RRP $49.99

Thomas and Friends Follow Me Thomas -- RRP $79.99

Hot Wheels RC Stealth Rides -- RRP 39.99


We Did It Dora -- RRP $99.99

Barbie Glitterizer Wardrobe -- RRP $89.99

The Barbie I Can Be...Doll Assortment -- RRP $29.95

The Barbie Glam Vacation Jet -- RRP $149.99

The Barbie Video Girl Doll -- RRP 109.99

The Toys"R"Us Top Ten Toys for Christmas 2010 include:

1. Beyblade Metal Fusion Battle Top - $14.99

2. Sing-a-ma-jigs - $19.99

3. Zhu Zhu Royal Princess Pet - $19.99

4. Lego Minotaurus - $37.99

5. Alphie - $89.99

6. Barbie Fashion Fairytale Glitterizer Doll - $99.99

7. Thomas Follow Me - $79.99

8. Nerf N-Strike Recon CS-6 Blaster- $49.99

9. Cuponk - $29.99

10. Zyclone - $39.99